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style

Why Espresso Brown is the It Colour of 2025

Fashion trends often come and go, but every now and then, a particular colour emerges that defines an entire season. In 2025, that colour is espresso brown. Rich, sophisticated, and incredibly versatile, this deep coffee shade is taking over wardrobes, replacing traditional neutrals like black and navy. Designers, influencers, and celebrities alike are embracing the …

style, urban

Neo-Punk Revival: How Rebellion Reclaimed Fashion

In 2024, the fashion world saw a gritty, rebellious resurgence with the “neo-punk revival,” a trend that electrified web articles and street style alike. Building on the raw energy of 1970s punk but infused with modern twists, neo-punk blended DIY ethos, bold silhouettes, and a defiant attitude. This article dives into why neo-punk became a …

urban

The Coquette Core Craze: How Hyper-Femininity Took Over Fashion in 2024

In 2024, the fashion landscape was swept by a whimsical, ultra-feminine aesthetic dubbed “coquette core,” a trend that dominated web articles and social media feeds alike. Characterized by bows, lace, pastel hues, and a nostalgic nod to girlhood, coquette core emerged as a playful yet powerful statement. This article explores why this hyper-feminine style became …

celebrities

Brat Summer: How Charli XCX’s Acid Green Took Over Fashion

In the summer of 2024, a vibrant, rebellious wave swept through fashion, driven by an unlikely muse: Charli XCX and her album *Brat*. With its striking lime green cover, the album didn’t just dominate playlists—it ignited a cultural and sartorial phenomenon dubbed “Brat Summer.” This movement, marked by the bold “Brat green” hue, reshaped wardrobes, …

urban

Candied Pastels: 2024’s Sweetest Colour Palette

In 2024, fashion took a delicious turn with a palette dubbed “candied pastels”—soft pinks, butter yellows, and mint greens that swept through wardrobes with a sugary charm. These hues, reminiscent of confectionery delights, brought a playful yet sophisticated edge to everything from street style to high fashion. Far from the bold neons or muted neutrals …

urban

Posh and Professional: 2024’s Take on Power Dressing

The workplace wardrobe evolves with the times, and in 2024, power dressing takes a bold, sophisticated turn. Gone are the days of stiff suits and uninspired separates—today’s professionals embrace sharp blazers, wide-leg trousers, and structured silhouettes that blend authority with individuality. This isn’t just a fashion trend; it’s a statement of confidence, adaptability, and modernity …

beauty, celebrities, style

Designer Musical Chairs: Chanel, Bottega, and the Creative Shake-Up of 2024

The fashion world thrives on change, but this year’s whirlwind of creative director shifts feels like a game of musical chairs played at breakneck speed. Luxury houses like Chanel and Bottega Veneta lead the charge, swapping visionaries in a way that promises to redefine their legacies as summer unfolds. This isn’t just about new names …

urban

Resort-Ready: The Vacation Wardrobe You Need This Year

Summer holidays are a time to unwind, soak up the sun, and embrace a carefree spirit – and your wardrobe should reflect that. This year, the key to effortless elegance lies in lightweight, breezy fabrics that combine comfort with style. Whether you’re lounging by the pool, sipping cocktails at a beachside bar, or exploring a …

urban

The Mob Wife Aesthetic: Why 2024 Embraces Fur, Leather, and Big Hair

In 2024, fashion ditches the whispers of “quiet luxury” for the loud, unapologetic roar of the “mob wife aesthetic.” With fur coats, leather trousers, chunky gold jewellery, and sky-high hair, this trend explodes across TikTok, already boasting over 160 million views this year. As we stand in April, the mob wife look promises to dominate …

style

The Evolution of the Bikini: From Scandal to Style Icon

The bikini is more than just a swimsuit—it’s a symbol of freedom, fashion, and cultural evolution. From its controversial debut in the 1940s to its place as a beachwear staple, the bikini has undergone significant transformations. But where did it originate, and how did it become one of the most iconic pieces in fashion history? …